Working with Outlier
Our engagements start with a set of conversations in which we get to know your business's priorities and current data maturity.
Together we identify specific opportunities to drive business impact through more effective use of data.
We then work as an extension of your team, typically delivering projects over 4 to 12 weeks. At the same time we help you build a data driven culture, rolling out data best practices that will help you hit your goals.
Some of the ways we help our clients:
Data fundamentals
Consolidate data sources into a centralised data warehouse, providing a single source of truth for all analytics needs.
Streamlined reporting
Implement automated reporting systems, freeing up time for higher value activities.
Self-service analytics
Set up user-friendly BI tools that enable self service analytics across the organisation.
Customer-facing data products
Design and implement in-product data features like customer-facing analytics, enhancing a product’s value proposition.
Fractional data team
Act as your data team, giving access to top-tier data expertise without the overhead of hiring, training and managing in-house.
Fundraising data readiness
Establish robust reporting capabilities that provide clear visibility into key business metrics investors care about.
WHO We ARE
Outlier was founded by two brothers who know data.
With a combined 25+ years of industry experience we’ve learned what to do, and what not to do. Whilst a quick google will tell you that there’s never been more data tooling options, knowing which to choose isn’t easy. That's where our expertise comes in.
We’ve led data teams at companies that have raised venture capital from tier 1 investors, achieved multiyear customer growth rates over 10X, and closed successful acquisitions. Now we’re using the lessons we’ve learnt along the way to help our clients achieve similar success. Our experience allows us to deliver immediate value, transforming your data into actionable insights from day one.
Outlier partnered with Plain, a B2B SaaS customer support platform, to implement a modern data stack using BigQuery, Dataform, and Metabase.
The new infrastructure, along with ongoing fractional data support, has empowered Plain with clear product insights, streamlined decision-making, and enhanced fundraising readiness.
Outlier partnered with Founders Forum Group to address their data challenges by implementing a centralised data stack, consolidating multiple data sources, automating reporting processes and improving data accessibility.
The new infrastructure provides Founders Forum with a scalable foundation to support their growing entrepreneurial community.
Outlier partnered with Ditto, a Series A startup offering a headless CMS for product text, to implement a modern data stack.
We empowered Ditto to drive product development with data-backed insights, enabling them to define and track crucial metrics relating to user activation.